B.Sc. International Business
The goal of the International Business programme is to enable students to accomplish the following:
• Develop an awareness of the various fundamental aspects of the fields of agriculture, tourism and management, as well as the processing and marketing of food products;
• Demonstrate a sensitivity for the natural environment, cultural diversity and sustainable development;
• Cultivate creativity, innovativeness and critical judgment in decision-making;
• Communicate, orally and in writing, in a professional manner in a variety of industry and service related contexts;
• Gain hands-on experience in work and professional fields connected to each student’s academic and career aspirations;
• Cultivate the qualities of character necessary to function maturely and responsibly in a work-related environment;
• Effectively collaborate with others in the problem-solving process;
• Develop the ability to conduct research and report on one’s findings clearly, honestly and accurately;
• Identify and meet professional and educational goals;
• Assume leadership roles in completing individual and group tasks; and
• Work effectively in team oriented activities.
Research conducted by IB lecturers at Perrotis College, focuses in the areas of Extroversion/ Internationalization of Greek SMEs, International Trade and Food Exports, Entrepreneurship, Innovation Marketing and New Product Development and Alternative Tourism.
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CURRICULUM
Environment and Climate Change
10credits
Principles of Biology
10credits
Basic Mathematics
10credits
Introductory Composition
10credits
Information System Skills
10credits
English Language I
10credits
Sustainability & Society
10credits
Mediterranean Diet: Science & Culture
10credits
Introduction to Information System
10credits
Introduction to Academic Writing
10credits
Public Speaking & Business Communication
10credits
English Language II
10credits
2nd Year
Principles of Law
10 credits
Learning Methods
20 credits
Management
20 credits
Marketing
20 credits
Business Environment
20 credits
Principles of Food Science for Managers
20 credits
Introduction to Agro-Environmental Systems
10 credits
3rd Year
Industrial Food Processing
10 credits
Business Management
10 credits
Consumer Behaviour and New Product Development
20 credits
Research Methods
20 credits
Financial Management
20 credits
Quality in the Agro-Food Sector
20 credits
Entrepreneurship
10 credits
Food, Taste & Society **
10 credits
Operations Management *
10 credits
4th Year
Corporate Social Responsibility
10 credits
Strategic Management
10 credits
Current Issues
10 credits
Work Experience
20 credits
Dissertation
30 credits
Marketing Management for the Food Industry Pathway
International Business Management
10 credits
Maintenance and Inventory Management
10 credits
Accounting
10 credits
Project Management
10 credits
Food and Agribusiness Management Pathway
E-Commerce
10 credits
Advertising and Branding
10 credits
International Marketing Management
10 credits
Retail Management
10 credits